adidas has revealed its first 100% vegan football boot – Paul Pogba x adidas by Stella McCartney PREDATOR FREAK. The limited-edition, gender-neutral, boot is the latest iteration of the iconic PREDATOR, fusing the distinct design, innovation, and sustainable values of Stella McCartney with the expressive style and elite performance requirements of World Cup winner and Manchester United playmaker, Paul Pogba.
The two visionaries have collaborated to unlock the potential of design to push boundaries and create with the planet in mind. The origin of the collaboration stems from a conversation between Paul Pogba and Stella McCartney as part of adidas’ The Huddle content series, back in May 2020.
Hosted during the lockdown, their Huddle not only revealed their mutual passion for fashion, sport, and brand building but also served to sow the seeds for this pioneering football-fashion co-creation. The inaugural Paul Pogba x adidas by Stella McCartney PREDATOR FREAK offers the latest performance innovations from the PREDATOR franchise with materials and components closely analysed to ensure they conform to both vegan and elite performance standards.
Paul Pogba played an integral role in developing the PREDATOR FREAK and this iteration is a stunning combination of football playmaking and creative expression. The distinctive silhouette and fresh white PRIMEKNIT uppers are adorned with iconic leopard and Earth Protector graphics. adidas DEMONSKIN rubber spikes, calibrated by a computer algorithm to afford improved ball control and swerve, feature on the boot in signal orange.
Signature adidas Stella McCartney detailing includes an opalescent finish and an ombré rainbow mirror metallic plate and heel logo – the first time a football boot has carried this feature.
The limited-edition, dual gender PREDATOR FREAK P+ – at €280 – comprises a laceless construction and a snug, sock-like fit, while a laced P1 model – at €250 – is engineered with a lower collar and similar sock-like feel.
A limited number of boots will be available exclusively via the adidas app from October 22nd and www.adidas.com/football and selected retailers from 1st November.