Hublot Begins One-Year Countdown to 2022 World Cup

Hublot has unveiled the FIFA World Cup Qatar 2022 Official Countdown Clock. Today marks one year until the tournament gets underway on November 21, 2022. The countdown started with a kickoff from French FIFA World Cup winner and Hublot Friend of the Brand, the legendary Marcel Desailly, who was joined on stage by Coach Sami Trabelsi and local ambassador Adel Khamis.

The clock, which forms part of a striking sculpture that stands 575 metres high, will stand on the Qatar capital Doha’s Corniche Fishing Spot, a beautiful pier overlooking the shimmering waters of the Persian Gulf.

Hublot became the first luxury company to enter football in 2006. It first timed the FIFA World Cup in South Africa in 2010, a role it reprised four years later in Brazil and then again in Russia in 2018. The company is now the first name in football timekeeping, with partnerships and timekeeping responsibilities for the UEFA European Championships, the UEFA Champions League, and the Premier League.

It’s also the Official Watch of some of the world’s most prestigious football clubs, including Juventus, Chelsea, AFC Ajax, and Benfica, and is proud to count a number of the game’s most celebrated individuals as Ambassadors, including Pelé, José Mourinho, Didier Deschamps, and superstar French striker Kylian Mbappé.